Project Description

Client: WA Museum

WA Museum needed an innovative way to promote the opening of the AC/DC exhibit and Evoke Media provided a solution with footpath decals. The footpath decals were displayed at 8 different locations surrounding the WA.

WA Museum were so impressed with the feedback and reaction to the ACDC footpath decal campaign that they ran a second campaign, this time for the ‘Extraordinary Stories from the British Museum’ over the Christmas Holiday break. The creative for this campaign used a distinct design and bold colouring to ensure everybody traversing through the city came to a halt at the WA Museum footpath decals.